Sporting Bet出售土耳其网站

　　Sporting Bet出售土耳其网站，此举对许多公司买家和投资者来说都具有很大吸引力。Sportingbet与PLC达成了一项协议，出售Sportingbet旗下在土耳其的东先锋公司的网站。 Sportingbet是英格兰的一家网上博彩公司，将以约125万英镑出售它在土耳其的博彩网站。此举虽然暂时会给Sporting Bet公司带来成本压力，但从长远来看，对Sporting Bet公司未来的发展是很有利的。

　　土耳其是一个网上赌博不受管制的市场。 Sportingbet在土耳其的经营有一段时间是免税，只有移动赌博业务受到监管。规范赌博市场会使赌博网站的利润降低，但也相应降低了赌博网站的经营风险，以及提高股票价格。

　　Sportingbet的首席执行官安德鲁McIver在接受彭博电话采访时说：“我们相信，无管制的收入会拖累集团未来的发展。” McIver说，该公司一直计划出售土耳其网站，现在出售正是时候。

　　本周早些时候，Sporting Bet公司曾与立博谈判。立博希望购买Sportingbet的土耳其网站，以拓展在土耳其的业务。Sportingbet出售土耳其的网站，对立博来说有很大的吸引力，但立博不会贸然购买Sporting Bet博彩公司旗下的土耳其网站。

　　在很长一段时间以来，立博曾试图拓展它在世界各地的业务，以提高自身的竞争力。四年前，立博曾经与威廉希尔公司竞争购买888控股，立博经过漫长的谈判后依然无法达成协议，今年立博再次谈判，欲购买888的赌博网站，但最终协议还是土崩瓦解，因为这两家公司在价格上不能达成共识。

　　译文

　　In a move to make the company more appealing to buyers and investors, Sportingbet Plc reached an agreement to sell its Turkish website to East Pioneer Corporation. Sportingbet, the online betting company located in England, will sell its Turkish website for approximately ?125 million. The move will temporarily cost the firm money, but is expected to strengthen them in the long run.

　　Turkey is an unregulated market for online gambling. Sportingbet has operated there tax free for some time, but a decision was made to move its business solely into regulated markets. The regulated markets have lower profits for online casinos and betting sites, but also come with lower risks and higher stock prices.

　　“We believe the unregulated income stream drags down the group,” said Sportingbet CEO Andrew McIver in a telephone interview with Bloomberg. McIver said that the company always planned to ditch Turkey at some point and this was a good time to do so.

　　Earlier this week, their negotiations with Ladbrokes fell apart due in part to the Turkey market. Ladbrokes wants to purchase Sportingbet, but considers the business in Turkey a liability. By selling the Turkish website, Sportingbet should be more attractive to Ladbrokes, who has said that they are still interested in a deal but not willing to rush into anything.

　　For some time, Ladbrokes has tried to grow its company to compete with the larger William Hill. Four years ago, Ladbrokes was in lengthy negotiations to buy 888 Holdings, but that deal eventually fell apart. Then again this year Ladbrokes again negotiated with 888 to buy the gambling website but eventually walked away because the two companies could not agree on a price.